Презентация Sir Richard Branson

The making of Sir Richard Branson
How I survived, had fun, and made a fortune doing business my way.

by Robin Bhatt

Early life of “RB”
Branson was born 18 July 1950 at Stone field Nursing Home in Black health, South London.
The son of Barrister Edward James Branson and Eve Branson.
Branson was educated at Scaitcliffe School.
Branson has DYSLEXIA and had poor academic performance as a student, but discovered his ability to connect with others.

The incredible Triumph of an Enigmatic Entrepreneur
“You have got one go in life , so make the most of it”


In the late 60’s , he decided to start his own student magazine. This might not have been remarkable, except that this magazine was intended to tie many schools together.
Now, head of 400 or so enterprises that carry the Virgin name, with a personal wealth estimated at nearly 3 $ billion, he has followed the personal dream and made the most of it.
He still holds the record as fastest to cross the Atlantic ocean by boat. He was in the race to circle the globe in a balloon.

1970’s: the brand “Virgin” is born

1980’s: Early growth/survival

1990’s:entrepreneurial start ups

Marketing Insights
Be different/be remarkable.
You don’t have to be category leader to have a successful business.
Thinking, breathing and acting like a customer is essential.
Free advertising can be a company’s best promotional tool.
Customers define your brand for you.
Social media can absolutely drive sales.

VIRGIN-one of the most exciting brands in the world
400 companies worldwide,
employing 55,500 people, an annual Virgin Group turnover US $ 20.4bl.

What we can learn from Sir Richard Branson?
Make your work fun
Be different
Innovation is the key to success
Take the leap of faith
Keep on checking

Thank U 4 listening me..!